Go On An Adventure – Doctor’s Orders
Facebook competition winner, Mark Willis, shares his journey of triumph and rewards summiting Kenya's highest...
“In Nature, We Go Out To Go Within”
First-time multi-day trekker Camille share's her trip to Berg Lake Trail in Mount Robson Provincial Park in...
Four Alternative Christmas Ideas
Traditions, likes rules, are there to be broken – and re-made.
Cold Climate Trekking Tips
Staying warm is just the beginning. Don’t let winter catch you out cold.
Swedish Sheep – What’s Next?
Originally just a test, the Brattlands project has taught us a whole lot about wool.
Nail Winter Camping With These Tips
Don’t leave your tent in storage all winter. If it’s four-season worthy, use it all year.
Take Your Trekking Up A Notch
Get the most out of your next trek with these tips for trekking guide Johanna Ankarloo Tarestad.
The Freedom to Move
Designer Elisabet-Elfa takes us through our new Keb Touring and Keb Lite products.
Pushing Through The Tree Line
Johanna Nygård talks about creating a sisterhood in the mountains.
Nature is Waiting for You
Physical, mental and social: nature is good for us, all of us. And it’s right there, waiting for us.
Trekking In The Shadows Of Mountains
1,300km later, we caught up with Martin Olson & Martin Andersson after trekking Sweden's Gröna Bandet.
Fjällräven Classic USA: My First Ever Trek
Aundrea Dawkins, our social marketing coordinator, walks us through all 30miles of the Colorado event.
The Life and Times of Arctic Foxes Around the World
From Canada to Iceland to Scandinavia, life varies greatly for the arctic fox.
Nature Photography Tips From The Pros
Instagrammers Daniel Taipale & Pie Aerts share their tricks of the trade.
Three of Sweden’s Best Trekking Trails
From north to south, we’ve rounded up three of our favourite home-turf trails.
Prepare for Classic – Part 4: Essential Tips Not To Miss
Whether your trekking Classic in Sweden, Denmark, Hong Kong or the US, these are the tips to get you through.
Trekking Tips For Beginners
Ensure your first trek is enjoyable from start to finish with this helpful guide.
In Their Element
What do you get when 10 creative people spend two weeks in nature? A truly inspiring film.
Prepare For Fjällräven Classic – Part 3: How To Pack
Whether trekking Classic in Sweden, Denmark, Hong Kong or the US, don’t get caught out by a badly packed bag.
Prepare For Fjällräven Classic – Part 2: What To Pack
Whether you’re joining us Sweden, Denmark, Hong Kong or the US these are the kind of things you should pack.
Prepare For Fjällräven Classic – Part 1: Fitness
Whether in Sweden, Denmark, Hong Kong or the US, get ready for your Classic trek with these tips.
How To Build A Campfire
It provides safety, warmth and light, not to mention good vibes and toasted marshmallows.
5 Tips For Choosing A Campsite
Break free from designated camp grounds and find your own slice of camping paradise.
The Journey Towards Perfecting Our Trousers
It’s not a journey we planning on ending any time soon. Find out how we develop our trousers.
10 Tips for Getting Your Best Night’s Sleep in a Tent
If not for your own sanity, for you camping buddies'. Because everyone prefers a happy camper.
Putting the Fjällräven into Fjällräven Polar
What would you do to get a place at Fjällräven Polar? For one Fjällräven employee it took 70 nights in a...
How To Choose A Sleeping Bag
Wave goodbye to "too hot" or "too cold". With this sleeping bag guide, next time you'll feel "just right".
How to Choose A Backpack
Your most important piece of outdoor gear. Here are some tips to help you make the right choice.
How We Work With Chemicals
There's no escaping them. Chemicals are everywhere. Find out what we do to minimise risk and harm.
Life on the Frontier
The arctic is undergoing rapid warming that will affect the entire world. Scientists want to know more.
Our Switch To G-1000 Eco
It's a long journey, but this is another step towards more sustainability.
The G-1000 Timeline
It's like a G-1000 family tree. Learn more about our most used material.
50 Years in the Making
Our designers explain the thinking behind the new Greenland Half-Century Jacket.
Waterproof Vs. Water Repellent Vs. Water Resistant
What's the difference between and why should you even care?
Greenland Through A Lens
Award-winning photographer Klaus Thyman takes us on a photo journey through Greenland.
The Birth of an Icon: Our Greenland Story
From expedition to product, this is the story of our Greenland collection.
Greenland Re-Visited
Climate change is the “biggest question of our generation”. And Greenland is feeling its effects acutely.
Nature is forever in our hearts. It’s where we come from. And it’ll always be our destination.
Ethics Come First
Let our head of sustainability explain our view on animal-derived materials.